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A brightly coloured bottle bag filled with your host’s favourite wine or your sweetheart’s favourite bottle of bubbly adds sparkle to any occasion.

Nowadays partygoers in many circles pride themselves on presenting expensive and elaborate gifts. A well-chosen bottle of wine, champagne or spirits can be an elegant choice that’s guaranteed to appeal to your host, who will appreciate the gesture as it’s often difficult to choose other presents wisely for someone else without being swayed by your own personal taste, which may differ widely from theirs.

Wine or champagne is a much easier gift to buy than something that takes a whole day searching every floor of a department store to find, and is easier to get right. The range of wines available - red or white, sweet or dry, from all corners of the world - means that it is easy to find something to suit every taste, every occasion and every purse, and is sure to be appreciated by most people.

If you’ve got a bit more to spend, a nice bottle of port or champagne is also likely to be a hit.

The way you wrap your present can make all the difference. It can be embarrassing to ring the doorbell only to confront the host with a carrier bag from your local wine shop, so it’s advisable to buy a bottle bag in which to present your gift. You can wrap the bottle in tissue paper or simply scrunch the tissue around it inside the bag on the way to the party to make sure it doesn’t get damaged.

If you’re thinking of surprising your other half for Valentine’s Day or for a special occasion, a bottle bag containing a favourite bottle of pink champagne surrounded by pink tissue and chocolate truffle hearts makes an ideal gift. A bottle in a bag is also easy to carry and could be perfect to present as a gift to accompany a summer picnic along with your sweetheart’s favourite bread, cheese and pâté on a sunny afternoon.

For a winter treat, why not surprise your other half with a day at a health spa with a nicely wrapped present waiting for them when they check in, or simply arrive with a gift before going out for the day at the races or for afternoon tea in a country house? You could even put tickets to the theatre or opera in a bottle bag alongside a rose and small bottle of sparkling wine or champagne.

Of course, it’s possible simply to present someone you love with a bottle their favourite drink in a bottle bag on its own as a thank you present or because you feel they deserve it or need cheering up. Most mums and dads would be delighted to know that their children were thinking of them and had taken time out to find them a special surprise gift or two.

A bottle bag is an ideal way to present a well-chosen bottle of wine or champagne, which is sure to add fun to any dinner party, summer picnic or surprise gift.