The Hut Group has said it expects revenues to soar by 35% this year after a strong peak trading performance.

The Manchester-based e-commerce giant has raised its revenue forecasts for the 2021 financial year to between 30% and 35%.

That followed a strong fourth quarter, with revenue growth standing at 51%, it said in a trading statement on Tuesday.

Revenue for the group, which floated on the London Stock Exchange last year, was £558.7m during that time, up from 2019's £370m.

The statement said that the group added over 3.5m new active customers during Q4 2020 alone, with over 10.7m added during the full year.

Matthew Moulding, executive chairman and CEO of the group owning brands such as MyProtein, Lookfantastic and THG Beauty, said: "I am pleased to report another strong performance through Q4 2020, during what has been a transformational year for THG.

"Due to the focus and dedication of our rapidly growing global workforce we have delivered some significant milestones in 2020.

"Following our successful listing on the London Stock Exchange in September 2020, we have accelerated our sales growth across all areas of the group, underpinned by record new customer numbers.

"We have also started reinvesting capital raised at IPO, including over £360m in M&A, principally within the US beauty sector."

Mr Moulding said the group had created 3,000 new jobs during 2020 - mostly in the UK.

He added: "During 2020, we have made significant progress in commercialising our Ingenuity Platform, fast becoming a major global player in taking brands direct to consumers.

"Each of these milestones further underpin THG's strategic growth pillars outlined at IPO, giving management significant confidence when looking ahead to 2021 and beyond, and driving the increase in our guidance for the year ahead.

"I would like to thank all our dedicated colleagues who have risen to the challenge to deliver such a strong performance in difficult and unprecedented global circumstances."