Birmingham is set to host its first major wine festival this summer.
The Birmingham Wine Festival has been founded by Ian Harvey of The Wine Tasting Company and Moseley resident Amy Seton, who launched a popular annual whisky festival in Birmingham two years ago and has now launched her own enterprise, The Food and Drinks Events Company.
The pair are planning to bring together wine producers, merchants, experts and commentators with hundreds of wines at Birmingham’s Hyatt Hotel on June 13 and 14.
The celebration of the vine will offer two sessions each day, with a festival hall devoted to wine and another devoted to Champagne.
It will also see a series of tutored tasting master-classes run alongside the festival halls, as well as luxury food-matching curated by some of Birmingham’s best restaurants.
Ms Seton said: “This is something that hasn’t really been seen in Birmingham before.
“It’s a big event dedicated to wine, at a prominent venue, and the range on offer will be phenomenal.”
The Friday afternoon session will be designed for a corporate market with businesses invited to bring their clients for wining, dining and networking.
There will be VIP-ticket areas and all wine or Champagne sampled on site will be available to order at the festival.
Further sessions will follow on Friday night, Saturday afternoon and Saturday evening.
Specialist traders Loki Wine of Great Western Arcade and Connolly’s of the Jewellery Quarter will also be exhibiting along with Harvey Nichols.
Organisers are expecting to welcome up to 2,000 visitors over the two days, offering more than 300 varieties of wine, Champagne, sparkling and fortified wines.
Mr Harvey said: “Wine can be intimidating but it’s our aim to take a down-to-earth approach, bringing together novices and connoisseurs to discover new wines and drinking experiences.”
He will be conducting a Beginners’ Guide to Wine class, while other sessions will include a tutored Champagne tasting and a cheese and wine matching with one of the UK’s only cheese affineurs.
Joanne Brain, director of sales and marketing from The Hyatt Regency said: “Our clientele are very passionate about good wine and food and we’re proud to be able to host such an event.
“We invest a lot of time in our own wine list so this is a perfect partnership and we look forward to welcoming those from far and wide to the Hyatt Regency.”
The wine festival is one of the first offerings from Ms Seton’s new Food and Drink Events Company, promising unique urban adventures in gastronomy for Birmingham and beyond.
For more details go to the website at