West Bromwich Albion have chosen the New Year match at highflying Wigan to lay on their annual free travel service.
Just as they have done four times in the last three seasons, the club will foot the bill for up to 40 free coaches for the club's first league visit to the JJB Stadium on Sunday, January 15 (1.30pm).
Albion chairman Jeremy Peace said: "The provision of free coach travel has worked well over the past few seasons.
"The coaching staff and players appreciate the commitment our travelling supporters give them throughout the season and this is a reward for that loyalty."
This change in 'coaching' methods proved a lucky charm the first three times Albion tried it.
A 1-0 midweek win at West Ham early in the season three years ago was followed by another 1-0 victory at Sunderland late the following season.
Last term's annual gesture was a spectacular success as Rob Earnshaw came off the bench to score a hat-trick at Charlton and earn Albion their only away win of the campaign.
In fact, it was such a crowd-pleaser that, in an attempt to help their away fans roar them to safety, Albion repeated the stunt a month later at Middlesbrough where Bryan Robson's men lost 4-0.
Albion's home fixture against Sunderland on January 21 has been put back to the unpopular kick-off time of 5.15pm so that Sky Sports can screen it to pay-per-view customers while Birmingham City have also had a fixture changed for the purposes of television.
Blues' match at West Ham United has been put back more than 48 hours and will now be on Monday, February 13 (8pm).
It is to be hoped that Blues' visit to east London has a happier outcome than Villa's for a similar televised Monday night game at Upton Park last September, when David O'Leary's side were defeated 4-0.