Thousands of pupils from across the West Midlands will walk hand-in-hand this week to launch a campaign to raise awareness of the safety of children on roads.
A total of 14 schools from the region will be part of the event, organised by road safety charity Brake.
In the West Midlands, six child pedestrians under the age of 15 were killed and 224 were seriously injured in 2003.
Nationally, 74 under-15s were killed and 2,307 were seriously injured while on foot in Great Britain in 2003 and traffic is the biggest single killer of children aged 12 to 16 in the country.
The pupils will take part in a "walking bus" to launch the Brake campaign.
A Brake spokesman said: "A walking bus is a safe, healthy way for children to get to school, walking hand in hand in a crocodile line, supervised by adults, often wearing fluorescent clothing to ensure they are clearly seen by drivers."
All participating schools receive two fluorescent " visivests" and an action pack full of resources to help them teach road safety all year round.
Some schools are raising sponsorship money for Brake's work supporting the victims of road crashes, particularly children who have been bereaved, injured, or traumatised following a road accident.
Mary Williams OBE, chief executive of Brake, said: "Drivers must slow down in areas where children might be walking and cycling and at risk from traffic, such as around schools and homes.
"Brake hopes this event will help schools teach children about walking safely and raise awareness among local drivers, but it's crucial that the Government does more to protect our children."