Britain's self-proclaimed "only black farmer" is inviting urban youngsters to trade in the city life for the countryside and try their hand at farming.
Ex-Brummie, Wilfred Emmanuel-Jones, has teamed up with the Royal Agricultural College in Gloucestershire for the second time in an initiative that will enable children from inner cities to sample the rural way of life.
For two weeks, participants will undertake hands-on experience of land-based work and be introduced to a range of career opportunities.
The scheme, which is available to just 12 lucky applicants, was inspired by the original Black Farmer Rural Scholarship which featured in an award-winning Channel 4 series.
Since then, Emmanuel-Jones has become famous for integrating rural and urban Britain, believing that dwellers can make a difference to a hard-pressed rural Britain.
He said: "As a 12 year-old boy I dreamed of owning my own farm. But the only greenery I ever saw was my father's small allotment. I was desperate to be part of rural Britain but as a youth growing up in deprived inner city Birmingham there was nowhere I could go to make my dreams come true.
"There are large numbers of young people floundering in the inner cities because they feel trapped, when in fact, living and working in a rural environment would better suit their natures. It is disappointing that there is nowhere for them to go to experience the rural way of life."
* For more information and application form for the scheme call Michaela Pain on 0207 978 4132 or email firstname.lastname@example.org. Deadline for applicants is May 23.