Warwickshire's cricketers play Glamorgan at Edgbaston on Sunday - but win or lose, a Midland hospital will reap the benefits from the match.
The Bears have agreed to turn the Twenty20 fixture into a fundraising event for the Red Balloon Appeal, to raise £500,000 to finish a new Burn Centre at Birmingham Children's Hospital.
Young patients and their parents are also being invited by Warwickshire County Cricket Club to a free match day party on June 24.
This will include picnic hampers, visits and autograph signing by the Warwickshire players, and visits from the club mascots, Hugh and Carmen Bear, in the David Heath Suite.
Launched last month, the Red Balloon Appeal will receive £1 from every adult ticket sold, and 50p from each under-16s admission. And a capacity crowd could see the charity receive £10,000 from the event.
Club and match day sponsors are also being urged to make donations to the appeal, to ensure the Burn Centre is able to open as planned in October.
Other attractions on the day, in addition to the exciting Twenty20 game, include a steel band, face painters, clown and stilt walker, a bucking bronco, a quick draw shoot-out and a bouncy castle.
Warwickshire is also offering hospitality boxes to Red Balloon Appeal supporters for less than half price.
The normal price for a box is £1,020 but that will be reduced to £500 and will also include picnic hampers, a programme, and visits from the club mascots.
James McLaughlin, Warwickshire's commercial director, said: "This Twenty20 game would be a great family day out in any case, but linking it to the Children's Hospital Appeal makes it extra special. We're delighted to be supporting such a tremendous cause and we're hoping for a really big crowd to swell the Appeal coffers. The more people who come through our turnstiles, the bigger the pot will be for the hospital."
Brian Woods-Scawen, chairman of the Red Balloon Appeal Burn Centre Campaign, added: "We are delighted and grateful for Warwickshire County Cricket Club's generous support.
"Raising this money is a big task, but with the support of the community I am confident we can do it."
* The Bears initiative comes as a Midlands sport memorabilia firm Sport In Times is revealed as the latest firm to support the Red Balloon Appeal.
The Coventry-based firm has agreed to donate 10 per cent of the proceeds from its limited edition Birmingham City 2006/07 season fixtures montage to the charity.
Only 500 of the commemorative pictures have been produced, each one features the matches, scores, attendances all the players that helped get Blues promoted back up to the Premier League.
Mick Teggin, the firm's managing director, hopes to raise £2,500 from the sales to donate to the appeal.
For more information about this charitable offer, visit www.sportintimes.co.uk or call 02476 467006.
But one Birmingham Post reader will be lucky enough to win one of the limited edition montages, which are official Blues merchandise, by answering the following question.
* What Midlands club did Gary McSheffery leave to sign for Birmingham City In 2006?
Answers must be emailed to email@example.com by noon on Monday, marked Blues Competition.
The winner will be selected and informed later that day.