Tamworth can expect the biggest pay-day in their history after joining Aston Villa, Manchester United, Arsenal and Liverpool in the national television spotlight.
Having missed out on a live appearance during last season's FA Cup giant-killings, the Nationwide Conference side have finally been chosen to feature on BBC TV.
Their third-round tie at home to Championship side Norwich City will now kick off at 12.30pm on Saturday January 6 in front of a 4,000 capacity crowd at the Lamb and millions of armchair viewers across the country.
The decision to broadcast the game will net Mark Cooper's Lambs #150,000 from the TV rights to bolster their #50,000 won in prize money so far.
The BBC will also broadcast the United versus Villa match — the sides' third Cup meeting in five seasons and a repeat of Villa's last Cup final win in 1957 — on Sunday January 7, with a 2pm kick-off.
Tamworth general manager Russell Moore said the income from their television date will help ease the financial burden involved in running the club.
"It will give us a very good pay-day and it will make things a lot easier financially this season," he said. "Football at this level is a costly business and it will offset the operational costs. We are more full-time than part-time these days.
"People will have their own idea whether it's the biggest game in the club's history. Some would say the FA Vase final at Wembley and winning the replay at Peterborough was bigger or the FA Trophy final at Villa Park or last season's Cup replay with Stoke City and now we can look forward to the game with Norwich.
"But playing Norwich in front of the TV cameras will certainly be the biggest game we've ever had financially."
After talks with the Canaries, the Lambs have announced they will be increasing the price of tickets to #25 for the stand, #17 for concessions for over-65s and under-18s, and #20 for terraces (#12 concessions).
But the club are waiting to finalise the selling arrangements. Norwich will receive a share of around 8-900 tickets.
The Lambs will be hoping for better fortunes than on their previous experiences in front of the cameras.
"We played Burscough in the FA Trophy final live on Sky TV and we lost and then we played against Shrewsbury a few seasons ago and lost," said Moore. "Let's hope it's third time lucky!"
The other live games will be current holders Liverpool against 2005 winners Arsenal on Saturday January 6 (5.15pm) on the BBC and Cardiff City against Tottenham Hotspur on the Sunday on Sky (4pm).