Wesleyan Assurance Society, main sponsors of the Marie Curie Cancer Care Birmingham Brain Game, has teamed up with Toyota to provide the evening’s biggest auction prize – a new Toyota iQ.

The ninth annual Birmingham Brain Game is being held on Thursday, October 14, at the ICC, and will feature a fundraising dinner and celebrity quiz hosted by Noddy Holder, along with a charity auction of items including the Toyota iQ, a signed limited edition England Rugby shirt and a VIP day at Cheltenham.

Last year’s event raised £92,000 for Marie Curie Cancer Care, and hopes are high that this year it will raise a six-figure sum. The money raised will help Marie Curie provide free care for people with cancer and other terminal illnesses in their own homes or in its Solihull hospice.

Craig Errington, chief executive of Wesleyan Assurance Society said: “The Marie Curie Cancer Care Birmingham Brain Game is the biggest event of its kind in the UK thanks to the support of our business community.  I’m confident that Birmingham will rise to the challenge again and we can smash that six figure target.”

The Toyota iQ is the world’s smallest four-seater car. Measuring less than three metres long, iQ adopts ultra-effective packaging in a unique design, providing a revolutionary sophisticated compact car with excellent environmental and safety credentials.  With such low emissions from just 99 grams per kilometre means that some iQ’s are current exempt from vehicle excise duty.

For further information and to book tables at the Brain Game, contact Sue White at Susan.white@mariecurie.org.uk or call 0121 366 6842