The Conservative candidate in a crucial Worcester by-election contest leads a double life as an erotic writer who discusses her sex life and reviews sex toys on the web, The Birmingham Post can reveal.

Lisa Ventura, a Tory candidate in the affluent St Clement Ward in Worcester, has run the website, the "home to erotic and sensual material", for seven years.

The PR and marketing consultant is also battling to ensure that the Tories remain in control of Worcester by claiming victory at Thursday's poll.

The Conservatives will lose overall control of the city if Ms Ventura does not hang on to the 470 majority secured by former mayor, Ian Imray, in May, before he quit the seat to emigrate to New Zealand.

Ms Ventura said on her official website that she is a PR and marketing consultant who is currently setting up her own company, Ventura Communications Ltd.

The 32-year-old, who worked for Chris Tarrant's management company, PVA Management Ltd for six years, also runs a blog in which she talks about her political campaign and her daily life.

But in her unofficial website,, Ms Ventura uses the alias Rose McCaine to discuss her sex life and to sell and review sex toys.

The site also hosts scores of examples of erotic writing and links to other erotic websites. In the latest entry on the 'Rose's Journal' blog, on September 12, the subject writes about visiting Sorrento, using a sex toy and praising the "hot" Italian men of the Italian city.

On Ms Ventura's personal blog, on the same date, she also refers to visiting Sorrento, but the subject matter is shopping, driving and Dean Martin's That's Amore.

Ms Ventura would not comment when contacted by The Birmingham Post last night. However, soon after The Post's phone call, the website was shut down.

The Conservatives are widely expected to claim victory in the St Clement seat, which was won by Mr Imray with 879 votes in May. The Labour Party candidate was second with 409 votes.

The Tories currently run Worcester City Council with 18 seats, compared with the 17 of the other parties combined. The party has run Worcester since 2000.

No one from the Conservative Party was available for comment last night.