Curtis Davies' long list of Premiership admirers has increased as Tottenham Hotspur have entered the race to try to prise the centre-half away from The Hawthorns.
Tottenham and their north London rivals Arsenal are neck and neck in the battle to sign Davies with Newcastle also keeping tabs on the situation.
The 21-year-old is the jewel in Albion's crown and has been drawing admiring glances from a host of Premiership clubs since he burst onto the scene in August.
Eyebrows were raised when Bryan Robson parted with #3 million to snare a youngster who possessed no Premiership experience whatsoever.
However, a string of impressive performances from Davies, who has racked up 31 Premiership appearances, has doubled his value.
Despite Albion's 3-1 defeat at Arsenal earlier this month, Davies gave an imperious performance and effectively shackled arguably the best striker in the world Thierry Henry.
Davies has always insisted he happy at The Hawthorns, but the vultures are already circling with Albion's impending relegation likely to be sealed this weekend.
Robson would be loath to cash in his biggest asset and there have been no bids yet for Davies, who still has three years remaining on his contract.
But the transfer speculation is set intensify and possible bids could be tabled before the end of May.
An offer somewhere between #5 million and #6 million would prove extremely tempting and could well be used to bolster his squad for the likely scenario of Championship football next season.
It is hard to see how Albion can keep Davies away from the clutches of the Premier-ship's top clubs.
Aside from his excellent performance at Highbury, Davies also scored a goal at White Hart Lane last month to catch the eye of Martin Jol.
Tottenham have a proven policy of capturing the best young English talent and that tactic has paid handsome dividends for them thus far this season.
Arsenal were alerted to Davies' qualities when he was handed the captain's armband by Robson for the Boxing Day trip to Old Traf-ford at the tender age of 20.
Speculation has been mounting all season, but Davies has brushed aside all transfer rumours and enhanced his own stock by consistently being Albion's best defender.
Davies made his name at Luton where he was part of the League One winning side of 2004-05 and has enjoyed a meteoric rise this season.
He was selected for the PFA Divisional team of the year last season and insists there is an array of raw talent just waiting to be discovered in the lower leagues.
And Davies earmarked four of this season's crop who he feels can emulate him in lighting up the Premiership.
"Leroy Lita of Reading is a goal machine," said Davies.
"He did it in League One when I played against him and he is doing it again the Championship.
"Marlon King (Watford) is another one. He appeared to be on the way out, but he has scored quite a few goals.
"I haven't seen a lot of Wat-ford, as an ex Luton player, but he is scoring against the top teams such as Sheffield United, so he should be able to repeat that in the Premiership.
"I have also got to suggest two players from Luton in Kevin Nicholls and Kevin Foley. Foley is a Republic of Ireland Under-21 international and he was in the same boat as me with a lot of teams sniffing around him.
"It is a case of when rather than if he will play at the top level. Also, if someone took a chance on Nicholls, he could do a job in the Premiership."
Meanwhile young Baggies striker Stuart Nicholson has been put on stand-by for England's Under-19 Uefa Elite Round tournament in Belgium next month.