Pershore businessman Adam Weaver won major investment from one of the UK’s most famous entrepreneurs after successfully pitching his fast-growing online niche vehicle accessories business on popular TV show Dragons’ Den.
The 30-year-old pitched to Dragons Duncan Bannatyne, James Caan, Peter Jones, Deborah Meaden and Theo Paphitis, offering them control of five per cent of Proppa for £50,000.
The pitch, screened on Monday’s show, saw Adam’s business nous winning over Duncan and Peter who both made him an offer.
Mr Weaver said: “It was such a nerve wracking experience. The pitch itself was tough – Deborah gave me a really hard time and said she was out.
“This really knocked my confidence and I did at one point think I could come away with nothing, even though I know I have a very successful business.
“But then Duncan and Peter each came in with an offer and suddenly I found myself having to decide who to choose. I was delighted as once you have a ‘no’ from one Dragon you do wonder whether you will receive any support at all.”
Mr Weaver, who found himself in the Den for 90 minutes, said he differs from most contestants because he was looking for practical help and advice rather than financial gain.
He added: “I am hoping with regular mentoring from Duncan can build upon the progress of the last four years, work on a growth strategy for the future and learn plenty of new skills along the way.”