Two Midland women will line up with an ex-footballer, a cancer survivor and a former supermarket check-out girl among the candidates in the second series of reality show The Apprentice.
Jo Cameron, aged 35, an HR manager from Leamington Spa, Warwickshire, and Ruth Badger, aged 27, a sales manager from Wolverhampton, are two of 14 hopefuls competing for a £100,000-a-year job with tycoon Sir Alan Sugar.
The Apprentice was the surprise hit of BBC2 last year.
More than 10,000 people applied for the second series, starting on February 22.
The 12-week series prom-ises tougher tasks and tears.
At the end of each episode, Sir Alan will dispense with one candidate by telling them: "You're fired."
The seven men and seven women include Ansell Henry, aged 34, a former Millwall player.
Michelle Dewberry, aged 26, left school at 16 and was a check-out girl before working her way up to become a telecoms consultant.
IT consultant Ben Stanberry, aged 33, has battled cancer. He has also confessed to disliking Sir Alan.
Alexa Tilley, aged 28, already has a TV star in the family - the management consultant is the cousin of Little Britain's Matt Lucas.
Every candidate has displayed a steely determination to succeed.
Bangladeshi-born Nargis Aga could be this year's answer to Saira Khan, the loud-mouthed contestant from series one.
Nargis, aged 38, who describes herself as "highly opinionated", is a single mother who held down two jobs and studied for a pharmacy degree while pregnant.
She is one of three mothers taking part in the show.
Last year's winner was London Underground manager Tim Campbell.
He landed a £100,000 a year job in Amstrad's health and beauty division.