The best field yet to appear in Europe this season are assembled at the Forest of Arden, one of England's two remaining tournament venues, for this week's British Masters but star worship will not be the essential focus.
There is a considerable parochial influence this year and the expected galleries will concentrate their interest and beam their encouragement on others besides Colin Montgomerie and Darren Clarke and their Ryder Cup buddies.
There are half-a-dozen Midlanders in the field and three of them, Paul Broadhurst, Steve Webster and Tom Whitehouse are from the immediate vicinity of the Forest. Whitehouse could probably walk to the course (40 minutes, he reckons) and not miss his tee time.
He will have the whole of Maxstoke Park in his corner; local interest is a powerful commecial consideration as the sponsors acknowledged when they handed Whitehouse, a Challenge Tour man these days, his invitation.
In a race to the course from their respective front doors, Webster would come second. He's still living at home with his parents in Atherstone although he says that they have put his lodgings up since his maiden European Tour victory in Italy last weekend.
And, as for the 12st of Parmesan cheese that went with the cup and the money, his mates have already spoken for that.
"They want it to put in their sandwiches for their work," said Webster.
Whitehouse, having lost his Tour card last season, is delighted to be at the course that he knows so well.
"You have to try very hard to get invites to events like this and getting mine, that's a big bonus," he said.
More than two years have passed since Whitehouse, now 25, followed Broadhurst and Webster into the professional ranks and the sun has rarely shone on him.
He's played his good rounds, he has won on the Challenge Tour and he finished fifth in this year's Madeira Island Open.
"That shows that it's there. That shows I can do it," he says, doggedly.
Life's a grind for those young pros trying to make it to the upper, better remunerated, levels. Confidence and self-belief are important aids.
"I know that I've improved massively in the past two years," says Whitehouse. "Now it's a question of getting the mental thing right."
In his amateur days, Whitehouse followed Webster as Warwickshire's No 1 and he has, naturally, followed Webster's career.
"And it's taken him ten years to win a tournament which just shows how much the mental part comes into it."
Assuming that he gets his own mental parts in order, Whitehouse's principal object this season is to get back on the European Tour via the Challenge. He understands that the 16 cards that are usually awarded the top men on the lesser tour have been increased to 20 and that's a powerful incentive.
If he doesn't make that top 16 - or 20?
"Then I'll have to take my medicine. It's back to Tour School, to the rat race, I'm afraid."
It never occurs to players as driven as Whitehouse that they may never make it to the place that their dreams remind them of.
The next tournament is going to be the one and if not . . . well, the one after.
And Whitehouse's next tournament is tomorrow - the British Masters and a terrific field to pit himself against.
What are his expectations? "I don't have any expectations," he replied. "I'm just going out there and, hopefully, I'll enjoy the occasion. I'm going to try to hit a few fairways because that's the secret around here. You certainly can't score if you miss too many."
But he has to have some objectives, surely? So he thought about that and agreed.
"If I find the right frame of mind, perhaps I could manage a top ten finish. That would be some achievement."
And that's what the massed forces of local golf supporters will be willing him towards.