Expectations among supporters since the advent of the cash-laden Premiership have become unrealistic.
Over-exposure and hype in the media and a lust for instant success has ensured that three consecutive defeats in the Premiership constitutes a crisis.
A disparity amongst the wealth of clubs has made any tangible success in the form of trophies virtually impossible for the majority and all three of our local managers have felt the squeeze this season.
Birmingham are in a dreadful state with Steve Bruce receiving a vote of confidence on an almost daily basis from his board as the club lie second from bottom.
David O'Leary has left Villa Park with boos ringing in his ears on more than one occasion this season as they languish in the lower regions.
Bryan Robson certainly hasn't been exempt from criticism this season either as phone-in shows have been flooded with disgruntled Albion supporters venting their frustrations after a difficult start to the campaign.
Nevertheless, despite Albion's 3-0 defeat against Newcastle last Sunday, the players left the field to a generous reception in the circumstances, which was in stark contrast to St Andrew's after Birmingham's abject showing against Everton.
While Robson is convinced his team can do better, he insists that both he and the supporters know what is on the agenda this term.
" Our fans are very realistic, as we said right from the start of the season that it isn't going to be easy," said a pragmatic Robson.
"If we did well then it would be great news, but we always knew we would be fighting against relegation, so both ourselves and the supporters are being realistic.
"I know exactly what sort of response I will get from the players this week after the defeat against Newcastle. They will all work really hard and enjoy the training; they are good, honest lads.
"The mood within the camp will be good and I haven't got any problems with that whatsoever.
"The one thing they are is honest; they are honest with themselves and they do hold their hands up after they have made mistakes.
"They do anything on the training pitch that either [assistant manager] Nigel [Pearson] or I ask of them. The only problem I have got is that I want them to do better. I want them to be in mid- table and pushing towards the top half, but I am not getting that at present.
"That is disappointing, as I can't ask any more from them on the training pitch, but we will keep working as hard as we can to get it right. We are in a relegation battle and I have never hidden from that fact."
Robson will welcome back Martin Albrechsten, Zoltan Gera, Kevin Campbell and Diomansy Kamara to his squad for the game against West Ham at the weekend.
One area where Robson has come in for criticism from certain sections of supporters is his squad rotation policy, that has seen him change his team from week to week.
However, he argues that has been borne out of necessity and that he will continue to utilise all his options until players force his hand.
"I don't listen to phone-ins but apparently, everyone keeps talking about squad rotation," continued Robson.
" But, as far as I am concerned, I have given every player at this club a chance.
"It is now up to them to show me that they deserve a run and then stay in the team.
"If I see a sustained run of good form, performances and results, then I can leave the team alone. There is still time to progress but you can't keep talking about it."
