West Bromwich Albion will allow children entry to the match against Sheffield Wednesday on Friday for £1 each.
Buoyed by the support received away to Norwich City on Monday, Albion have decided to make the offer to anybody under the age of 16.
It is the fourth time this season that Albion have made the offer. The club can carry out promotional ticket offers for up to four matches per season.
Jeremy Peace, the Albion chairman, appreciates the need for supporters in the run-up to what is likely to be a play-off campaign. "The fans responded magnificently to our offer of free coach travel to Norwich," Peace said. "They really made a difference and the manager and players were delighted with the backing they received.
"We've got another big game on Friday and the supporters have a massive part to play again. If they come in their numbers and get right behind the team like they did at Norwich, it will be a big boost for everyone at the club."
* Tickets are on general sale at the East Stand box office, by calling 0871 271 9780 or via Albion's online ticketing service. Tickets will remain on sale until kick-off and also be available from the ticket booths around the ground from 6.30pm on the day of the game.