A Warwickshire hotel says it has seen a 40 per cent rise in customers since it switched to using local produce 12 months ago.
A decision by Stoneleigh Park Lodge, at Stoneleigh Park, Warwickshire, to take control of its catering and source food from no more than 25 miles away has seen guests flock to the dinner and breakfast tables.
Tom Keaveny, general manager of the hotel, said the industry norm for guests using hotel restaurants was 25 per cent, but his premises sees about 65 per cent dining each day.
"What it has done is encourage more people who are staying at the hotel to dine with us as well."
The menu boasts Warwickshire beef and lamb and traditional breakfasts made with Warwickshire bacon and sausages.
The hotel receives daily deliveries from Farmers Fayre, which sells local produce from a shop in Kenilworth, Warwickshire.
Mr Keaveny said: "We made a decision 12 months ago to do our own catering and we wanted to do what we could to promote local produce and get it delivered to us daily.
"We are a part of the Royal Agricultural Society of England and felt we really should be serving local produce to our customers.
"It means it reduces food miles, and ensures we have fresh produce every day. It also meant we could keep our prices down.
"What it has resulted in is a higher percentage of people who are dining with us.
"We have about 65 per cent and the industry norm is about 25 per cent."