An animal cruelty campaign group yesterday launched a High Court battle to overturn a law which bans it from advertising on television and radio.
Animal Defenders International (ADI) said the ban relating to "political advertising" amounted to "a violation of freedom of speech".
The outcome of the case could have widespread implications and could pave the way for thousands of other organisations to advertise on TV and radio.
Lawyers for ADI pointed to the irony that at present wealthy organisations such as oil companies could use TV ads to advertise their environ-mental credentials to the public.
Michael Fordham, appearing for ADI, said the international organisation was fighting to protect animals used in a variety of ways, including for entertainment or scientific experiments and to combat factory farming and worldwide trafficking in endangered species. The hearing continues.