A "celebrity" angler from the West Midlands has admitted attempting to smuggle live fish – to be used as bait.
Nigel Williams (48) was accused of using the animals as live bait, a common practice used among anglers in a bid to net large, prize-winning fish.
Williams admitted breaking fishing regulations by trying to transport 100 fish, including carp, roach and goldfish, in a tank in his car, Holyhead Magistrates' Court heard.
Williams and Gary Banks (37), both from Wolverhampton, were caught by Customs officers in May, boarding a ferry from Holyhead to Ireland.
They were charged with exporting live fish without a health certificate.
Stephen Smith, prosecuting, said the transport of live fish without the correct documentation was banned to prevent the spread of disease.
Mr Smith said: "These are two high profile anglers and we must be seen to take these processes seriously otherwise it opens the floodgates for other people."
In a letter to the court, Williams said he "deeply regretted" his actions. John Meredith, defending Banks, said his client was "very sorry".
Banks was fined #800 and ordered to pay #500 costs. The case against Williams was adjourned until December 21 when he will be sentenced at the same court.
According to the Angling Times newspaper, Mr Williams is "the most successful pike angler this country has ever produced".