A challenge was thrown down at the latest Thrive forum for individuals to spend this Friday - the extra day because 2008 is a Leap Year - doing something that will make a difference.
The wide range of opportunities for business people to get involved with their communities can feel overwhelming and time consuming but there are organisations who can make efforts worthwhile without the need to make long-lasting commitments.
The ActionWM desk is an excellent way of getting inspiration - it supports initiatives like Dare to Care, the campaign run by the NCH which is committed to helping families living on a low income.
The NCH Workplace Supporter Day this Friday is looking for companies who to support parents linked to NCH projects.
The charity's spokesman Miranda Brooks, said: "The event involves companies opening their doors for half a day to the parents of families which NCH works with in your local community.
"By providing a work experience opportunity you can help a workless mother or father to boost their confidence, engage in local business and gain exposure to the world of work. This is an ideal way for any type of company, to engage with interested adults and invest in their local community in a positive way. "
If interested in joining the scheme email: email@example.com
Miranda said: "Whatever the size or capabilities of your organisation you could benefit from engaging in a work experience opportunity, which can attract experienced and interested adults or career changers to your industry. 2008 has given you an extra day - don't waste it."
The CSV BBC WM Action desk, supported by the BBC, has already hoped hundreds of people get involved with voluntary work. The hope is that individuals will take time on their extra day to contact the team to see what else might be possible.
Maggie Smith, who co-ordinates the desk, said: "If people want to call us and see what projects are being planned for the future we hope there will be something of interest for them."
Anyone who wants to contact the BBC WM Action desk should call 0121 567 6016.