Urban Splash has just completed 30,000 sq ft of lettings in three days at its £40 million Fort Dunlop development in Birmingham.

The former tyre warehouse has been transformed into a design-led office, retail and leisure space by the award-winning developer.

International manufacturing technologies company, MAG, is taking 20,000 sq ft of space, whilst quantity surveying and project management consultancy, Cyril Sweett, is occupying 10,000 sq ft of space.

MAG, which is based on the Tyburn Road in Erdington, has become the biggest single occupant, with its 4th floor tenancy signed for 15 years, while Cyrill Sweet has signed up for six years.

Nathan Cornish, managing director of Urban Splash Midlands, said: "Both deals were signed within three days of each other and are symptomatic of the speed with which companies are clamouring for their own slice of Fort Dunlop.

"When we started letting Fort Dunlop's 350,000 sq ft of quality commercial space last year, we estimated that we would be fully let within three years.

"The demand has been so high that we've dramatically reduced this timescale, bringing many of the floors to market early."

Alan Ruddock, MAG UK's managing director, said: "Fort Dunlop provides a key location and a modern, state of the art environment for our high technology business.

"We'll relocate 100 of our office staff to our new UK headquarters at Fort Dunlop in the late July this year.

"Our sales and marketing, product design, project management, maintenance technologies and administration group will be based within the new facility.

"The fact that Fort Dunlop offers floor plates up to 50,000 sq ft means that sizeable companies like ours can move there and enjoy the benefit of truly working together."

Cyril Sweett recently gave the go-ahead for the relocation and integration of the company's Birmingham and Lichfield offices to Fort Dunlop.

Currently programmed for September, the moves will bring together the 60 staff from the two offices into a single open-plan space.

Ian Pocock, regional director of Cyril Sweett in Birmingham, said: "Tenants have an excellent mix of both essential and desirable daily amenities such as a coffee shop, salad bar, convenience store, restaurant, wine bar, and a children's day nursery, to name but a few."

"My colleagues and I are excited about our move to Fort Dunlop. We believe it fits perfectly with our own company image of an historic, iconic industry name that is moving rapidly with the times."

Emily Jones, commercial agency manager for Urban Splash, said: "What the MAG and Cyril Sweett deals say to the market is that Fort Dunlop is a serious candidate for leading global companies that are looking for sizeable, grade A specification office space in Birmingham or the city fringe."

From January to March 2007, a total of 108,000 sq ft had been let at Fort Dunlop, compared to just 129,000 sq ft let in the city centre as a whole.

In addition to this and the recent 30,000 sq ft lettings, Urban Splash also has a further 122,237 sq ft under offer.

Ms Jones said: "Large and small, Fort Dunlop's tenants span the professional and public spectrum, from architects to designers, accountants to regeneration companies.

"It's unusual to see such a wide range of sectors all located within one 'vertical business park', and is testament to Fort Dunlop's many selling point.