Energyhelpline.com, the independent price comparison service, says consumers across the UK are set to pay £3 billion more than they need to on household bills this year, because they simply cannot be bothered to shop around for a better deal.
The prediction is based on research conducted by NOP World, which reveals that 77 per cent of consumers in the UK have no definite plans to switch to a cheaper provider when it comes to services like utilities, telephones and mortgages.
The research also reveals that 33 per cent of bill payers believe that they are paying too much for their gas and electricity provision, but more than half of those have not yet switched as they feel that it would be too much hassle.
"What we are seeing here is a real sense of apathy among the British public," said Mark Todd, director and co-founder at energyhelpline.com.
"Consumers don't seem to realise how easy it is to find a better deal and switch to a new supplier. The switch can be completed online or over the phone, and doesn't involve having your house re-piped or re-wired - there's no need to even leave your sofa.
"This is particularly worrying because of the amount of money consumers are wasting as a result. The average household could save more than £100 on their utility bills each year."