Hotel visitor numbers outside London were virtually untouched after the July terror attacks - but sales in the capital dropped by 3.5 per cent, a survey has shown.
However, a spokesman for industry experts TRI Hospitality Consulting said figures for London dropped off less than might have been feared - and he claimed the study scotched rumours of profiteering in the capital in the aftermath of the bombs.
The statistics come in the organisation's monthly market study.
TRI, says it shows that in London the room revenue per available room ( revpar) dropped by 3.5 per cent, from 85.9 per cent in July 2004, to 82.4 per cent in July this year.
Managing director Jonathan Langston said: "The fall in July was much more modest than might have been feared.
"It was also mitigated by the absence of the bi-annual Farnborough International Air Show in 2005, which will have depressed results."
Room rate - bedroom rate divided by bedrooms occupied - continued an upward trend with a 1.2 per cent rise to £89.63.
The rise was more modest than the prevailing rate of increase in the year so far, which stands at 3.2 per cent for the first seven months.
Mr Langston said: "Rate remained robust, which shows hoteliers have not taken panic action as occupancy dropped. "Equally, the absence of a strong rise in room rates shows that the initial allegations of profiteering by London hotels in the aftermath of the bombs is wide of the mark."
He said there was little impact outside the capital with room revpar growing by 1.3 per cent for July, to reach £51.44.
Occupancy dropped slightly-down 0.8 points to 76 per cent but room rate rose by 2.4 per cent to £67.71.
Mr Langston said: "Despite London's role as the gateway to the United Kingdom for most overseas visitors hotels outside of London have been left almost unscathed by the after-effects of the terrorist attacks."