What's in a name?
The Department of Trade and Industry survived the election - the Liberal Democrats were going to abolish it and the Tories were going to massively reduce it - only to change its label.
The dear old DTI became the Department for Productivity, Energy and Industry (DPEI) for a few days until the new Minister, Alan Johnson, said I'm not having that and went around putting the old name plates back up.
Something to do with being called the Productivity Energy and Industry Secretary (think about it), I think.
The Institute of Directors was scathing. It said: "The government is degenerating into a circus and the clowns have taken charge."
Name changes aside, Mr Johnson, will be facing a challenging time ahead - and not just dealing with the fall out of the MG Rover collapse and job losses at Marconi.
As a former general secretary of the Communication Workers Union, he will know all about the opposition within the Royal Mail to plans by its chairman Allan Leighton to push it towards privatisation.
Mr Leighton has not been deterred by the Government's manifesto pledge to keep it in public ownership and are expected to use this week's profits announcement as a springboard for the move.
Meanwhile, Mr Johnson must decide what to do about the maximum 48-hour working week, the working-time directive, which the European Parliament enforced last week. Both issues could prove controversial and politically divisive. The name of his department may have changed back, but the brief period when it was the DPEI, was illustrative of where the other, long term, priorities will lie.
Productivity in Britain lags behind nearly all our rivals and is a key factor which must be addressed if the country is to remain a global economic player. The only long-term way to do this is to increase the skills of our workforce and the spending on research and development.
The CBI wants British industry to increase our innovative capacity by boosting R&D expenditure to 2.5 per cent of GDP. But is this really enough?
Last week, the head of German engineeringfirm Bosch said his firm invested nearer to 7.5 per cent of its turnover in new product design
With Indian and China turning out hundreds of thousands of new engineers every year, Britain cannot afford to rely on isolated flashes of entrepreneurial inspiration alone.
Skills should also be improved - which could just be outside Mr Johnson's brief, but I suppose he could liaise with Ruth Kelly over at the Department of Education.
Energy will also have to be tackled with a looming debate about nuclear power. The contribution from Britain's ageing reactors is declining and decisions will have to be made if new ones are to be built.
The DTI has been something of a graveyard for political careers in the past, with only really Patricia Hewitt going on to bigger and better things. Following on Peter Mandelson, Stephen Byers et al, Mr Johnson is going to be in for an interesting time.