A Midlands recruitment firm is amazed at the response to its new online recruitment and response website.

Flex Recruitment received over 500 hits within 48 hours of setting up the system on its new website from people applying for positions at the new UTL distribution centre at Nuneaton for mobile repair technicians, quality controllers and warehouse personnel. Jacqueline Parkes, recruitment director of Flex Recruitment, said she had been stag-gered by the response.

"Instead of going down the traditional route of applying for a position by calling into one of our recruitment centres, we thought we would give potential recruits the opportunity to apply online," she said.

"We had over 500 responses in total in just two days and nearly 1,000 to date from all sectors of the community.

"The stereotype image of only the younger generation using computers to browse the internet to find a new job has proved to be false.

"Many of those who applied online were of the older generation which highlights that today's jobseekers need various methods to find the position they are looking for.

"We have gathered all the data and have contacted people to set up interviews."

Flex Recruitment, which has centres in Coventry, Rugby, Nuneaton, Leicester and Hinckley, specialises in placing job-hunters in distribution and call centres as well as helping companies needing administration and secretarial staff in the West and East Midlands.

"Hundreds of potential cmployees opted to contact our call response centre in Hinckley via the telephone and we have put together specifically designed software to enable us to process applicants quickly," Jacqueline added.

"There needs to be a fast turn-around because we are often contacted by clients wanting temporary staff at short-notice and they need applicants that have been vetted and have the necessary 'right to work' documentation to start work as soon as possible.

"We are always looking at ways to improve our service. This is an advanced way for us to handle job responses and I have been extremely impressed with the take-up within such a short space of time."