UK housebuilder Miller Homes has pledged to cut its greenhouse gas emissions by 30 per cent by 2012, with a 20 per cent reduction anticipated by the end of the decade.

The promise is one of many outlined in Miller Homes’ national Corporate and Social Responsibility Strategy and is being championed by the firm’s West Midlands division, which has its headquarters in Solihull.

The 18-page report has been designed to clearly set out Miller Homes’ key CSR targets as well as providing an immediate action plan to ensure goals can be met within specified time frames.

The targets cover customer and employee relations, the environment and the community. Very specific goals are included – establishing what it would take to become carbon neutral and setting appropriate targets by the end of the year, ensuring all timber comes from sustainable sources by 2008 and immediately minimising the volume of construction waste sent to landfill.

Amongst other goals, the company has also pledged to do more to promote healthy living amongst its workforce, work harder at developing good community relations and encouraging customers to live a more sustainable lifestyle.

Robert Hepwood, managing director of Miller Homes West Midlands, said: "In developing this strategy we haven't gone for quick wins. We have taken the longer term view and set ourselves attainable and realistic targets."