Environment Agency chairman, Sir John Harman, visited Wednesbury-based copper tube manufacturer Mueller Europe to see how the company's proactive approach to environmental responsibilities is helping make the region cleaner.
Historically, copper tube production is an industry that had a considerable impact on the environment.
However, over the last five years Mueller Europe has invested more than £40 million creating what it claims is the most sophisticated and cleanest copper tube production plant in Europe.
Pat Donovan, Mueller Europe's managing director, said: "Government legislation on companies that burn fossil fuels means we can only produce a certain amount of these gases.
"At Mueller we take our environmental responsibilities very seriously. Our massive capital investment programme has been a major factor in helping to meet the Government's target of cutting greenhouse gases. We were tasked with reducing carbon emissions by ten per cent by 2010 and at the end of our first 'milestone' year we were ahead of this figure and able to trade up to £27,000 worth of carbon points on the new market.
"We were delighted to welcome Sir John to the plant and take him on a factory tour to show how we have improved our production methods and capabilities.
"It gives you a real boost that all the hard work and commitment we have put in has been recognised by the Environment Agency."
Sir John said: "I think everyone is aware of the impact industry and development has had on the environment of the West Midlands. It's excellent to see some of the exciting changes and improvements being carried out to make the region a better place.
"The developments at Mueller are not only creating a better environment, but also will improve efficiencies for the company and enhance its reputation."