Marketing and PR agency Gough Bailey Wright has secured its latest client win.
The Bromsgrove-based agency is working with Bobby’s Foods, which supplies novelty snacks, confectionery, drinks and cakes to around 19,000 independent stores nationwide.
The full-service programme includes interacting and engaging with consumers via various social media platforms, such as Facebook and Twitter, as well as raising its profile to its independent retailer customers through a programme of business-to-business targeted activity.
Chris Smith, marketing executive from Bromsgrove-based Bobby’s Foods, said: "Earlier this year, we decided to embark on our biggest ever marketing initiative to enhance our profile amongst retailers and consumers so we needed the support of an agency with the experience and reputation for delivering results.
"Gough Bailey Wright is a perfect fit for us and the experienced team fully understands our ethos and objectives and will be helping us take our brand to the masses."
Michelle Wright, client services director at Gough Bailey Wright added: "We're really excited to have won this account.
"Like us, Bobby’s is a proudly independent Worcestershire-based company operating on a national level."
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