Worcestershire-based Severn Communications has won a competitive pitch to secure its latest PR account - BeMyCareBroker.com.
The communications agency’s brief is to launch the website, which allows people to research and purchase care and support requirements.
Users are able to search for suppliers of care products and services in their area, as well as accessing useful documents and factsheets from local authorities
Following the initial launch Severn will run an integrated public relations campaign to raise awareness of the service.
Severn Communications director Sue Bown said: “BeMyCareBroker.com is a brand new, complete and value for money route to achieving the Government’s personalisation targets. It will offer service users an extensive choice of care support, products and services, plus special offers on care-related goods and a secure, individual portals through which people can manage their care needs. It is always exciting to be involved with the launch of a new product or service right from the beginning.
“Severn has extensive experience of devising and implementing multi-stakeholder relations campaigns, and we look forward to supporting BeMyCareBroker.com through its launch and growth stages over the next 12 months.”
BeMyCareBroker.com founder Karen Garner said: “Severn’s ability to understand and succinctly communicate the benefits of the service to our complex and varied range of stakeholders has been impressive.”