PR and marketing agency Rees Bradley Hepburn has been appointed to help the development of a number of new products being brought to market by Epyx.
The Meriden-based company specialises in creating technology products and services for the automotive sector but its growth plans will see it expand into new territories to provide a greater range of services to enter the fleet market.
In October 2013, Epyx was acquired by FleetCor Technologies, an independent global provider of fuel cards and workforce payment products and services to businesses, commercial fleets, major oil companies, petroleum marketers and government entities worldwide.
Epyx sales director David Goodyear said: "RBH had the edge throughout the pitch process, their understanding of the automotive market place coupled with a brilliant strategic approach made them the clear winner."
Angel Gibbons, commercial director for RBH, also based in Meriden, added: "We are delighted that our wealth of experience in the automotive sector has enabled us to be part of the exciting growth journey that Epyx are embarking on.
"We will combine our industry experience and strong creative work to launch these new products and services."