A new firm has been established aiming to help industry in the West Midlands to do more to shout about their expertise, products and achievements.

Start2Finish (S2F) has been founded by Steve Jolliffe as a dedicated marketing and communications service designed purely for manufacturers.

Working in partnership with Danks Cockburn Public Relations (DCPR), the Birmingham-based agency is looking to support the region’s engineering businesses to help them sell more, increase profits and break into new markets.

Mr Jolliffe said: “We are passionate about making manufacturing a success in the West Midlands and this is reflected in the launch of a dedicated service for companies in this sector.

“There’s none of the fluff, nonsense and jargon that is often associated with marketing firms.

“This is straight-forward advice and guidance linked to the direct needs of the business, helping management teams assess their strategy, challenging it and ultimately shaping it to boost the bottom line.”

As part of the launch, Start2Finish is offering a free two-hour marketing audit to manufacturers in the West Midlands.

This is aimed at reviewing existing strategy and developing a brief plan that the client can take forward.

“As far as we know there isn’t anything tailored specifically for manufacturing companies on the marketplace,” added Warren Albutt, director at S2F.