PR and marketing agency Grayling has appointed joint heads of its Birmingham office.
Craig Ling, former associate director in Grayling's public affairs team in London, and Hayley Longdin, former associate director within the Birmingham team, bring almost 20 years of media, PR and public affairs experience to roles.
Mr Ling is a public affairs specialist, having worked for a number of former Coalition Government ministers as well advising the Liberal Democrats on economic and business policy.
He joined Grayling three years ago from disability charity Scope where, as head of campaigns, he oversaw its parliamentary activity and public-facing PR campaigns, including the organisation's response to welfare reform.
Former journalist Ms Longdin has worked for Grayling for seven years.
Her expertise lies in consumer and automotive PR, with specialisms in the food and drink and retail sectors, having delivered a number of high-profile campaigns within the Grayling network.
Collectively, the pair will be responsible for the day-to-day running of the Birmingham team in Newhall Street as well as leading some of Grayling's clients in the region.
They will continue to work with Sally Rhodes, Grayling's managing director of UK regions, nations and Ireland, and sit on the Grayling UK management board.
Ms Rhodes said: "With their combined experience covering a wide range of sectors, I believe the Midlands team will thrive under their direction.
"The recent economic growth to the Midlands means there is incredible potential for big things to happen in this region and Grayling is well positioned to support clients who are at the crux of growth in the area."