Digital agency Fish in a Bottle has teamed up with BBC Ireland to create a series of online games to teach children how to better take care of their teeth.
The Leamington Spa-based firm has created the games, entitled Top Teeth, with the help of food health and teeth specialists.
Aimed at seven to nine-year olds, Top Teeth promotes healthy teeth and awareness of dental health for children in Northern Ireland using characters designed and created by Fish in a Bottle.
As well as games, the site contains animations, puzzles and top tips as well as advice for adults and notes for teachers.
Fish in a Bottle has developed a number of interactive projects for the BBC such as the BAFTA-nominated In the Night Garden.
This project is the first time the digital agency and BBC Ireland have worked together and, after winning a competitive pitch against other companies, were chosen to create the online content.
Rob Sloan, senior account manager at Fish in a Bottle, said: “The main challenge is getting children to engage with and enjoy educational games.
“Ultimately, if the games are not fun then kids won’t play them.
“By using instantly recognisable gaming formats as well as keeping the games very simple with minimal instructions, the kids can easily pick them up and start playing.”
To play the games visit http://www.bbc.co.uk/northernireland/schools/4_11/pdmu_health