Linkedin coach Adam Petford has expanded his business to the United States after practising exactly what he preaches.
The Henley-in-Arden-based businessman has used the social networking site to set up a number of coaching courses in New York, which have opened up new market opportunities for him.
He said: “As the LinkedIn coach my primary role is to show businesses and professionals how to use Linkedin to develop new business opportunities. So I dedicated one hour a night during July to developing my business over there.
“I targeted and connected with sales directors of the major companies in Manhattan. Once connected I called them and the 11 phone calls I made generated 10 days’ worth of business.”