Oriental flavour to link-up
Two Birmingham agencies have joined forces to spice up the life of two city centre restaurants.
Moxie Communications and Delicious PR have put together a PR and marketing strategy to drive business for The Oriental, a Malaysian restaurant based at The Mailbox and Thai Edge, a contemporary Thai restaurant at BrindleyPlace.
The agencies’ first event was Hot Wok Friday last week, when a motorised rickshaw, known as a Tuk Tuk, was driven around the city centre selling The Oriental Hot Box offering a tasty selection of Malaysian dishes.
Louise Hulse, of Moxie Communications, said: “With many city centre restaurants facing a downturn in lunchtime trade, companies are having to think of new and innovative ways to keep driving their business forward.”
