A single bright idea can be enough to spark a successful business, as cameraman and director David Amphlett discovered.
Tired of heavy, inefficient camera lighting, the entrepreneur wondered while filming a documentary for Carlton TV whether new LED technology could be used in his industry to ease the load.
After some preliminary investigations, he decided it could and in February 2004 he founded Gekko Technology to develop a product that would go on to improve the lot of cameramen world over.
"I saw the need for a range of products using the new technology," he says. "LEDs are more efficient, lighter weight and consume less power.
I started from the practitioner's point of view, developed a prototype, started selling it and really it snowballed from there."
Having secured seed funding David teamed up with Staffordshire Univeristy to develop new electronics and a range of companies across the UK to provide specialist manufacturing of other component parts.
"I started as a one man band, it was only in June last year I took on any overheads, with an office in Kenilworth and a full time PA. Fortunately we've seen rapid growth since."
Despite the strength of the product, elements of which David is in the process of patenting, and his early success, the TV and film market is not considered an easy one to break into. It may use high tech equipment but David believes it is also a relatively conservative market. "Most people in the TV industry believe it takes two to six years to break a product so we've been very pleased with the reception."
David's products are still the most advanced on the market, he believes, and he is now eager to accelerate his business, especially as the pace of development in LED technology makes his approach more attractive year on year.
"Our first product, the Kisslite came out two years ago and no one else is close to it yet," he says. "But we're at the point now where it will be difficult to grow the business fast enough to reach its full potential without a cash injection."
Through Advantage Business Angels, David is now looking to raise a six-figure sum to develop Gekko on every front - with further research and development, sales and marketing and larger scale manufacture all on the cards.
"We're looking forward to getting to the next stage. This has all been conceived and manufactured in the UK, which we hope to continue. You can still make a great product over here."