Birmingham Airport received a second seasonal boost after Turkish Airlines announced it will increase services next year.
The number of flights between Birmingham and Istanbul will rise from ten a week to 12 from March 29.
The flights have proven popular among passengers flying to the southern hemisphere, including Australia, Singapore, Bangkok and Hong Kong.
The move comes days after it emerged Emirates is adding a service to Dubai from August 1.
Selim Ozturk, general manager for Birmingham at Turkish Airlines, said: “Outside of London, Birmingham is the UK’s third largest airport, handling more than 9.5 million passengers a year and serving 140 direct destinations worldwide. Over the summer months, these numbers are expected to soar as residents of Birmingham and surrounding areas embark on their summer vacations.
“In 2014, we saw our passenger numbers increase by eight per cent from January to December, compared to the same period in 2013.
“As Istanbul is a hot destination for long weekend breaks and extended summer holidays, Turkish Airlines will be increasing its weekly flight services from Birmingham to Istanbul to twelve per week from March.
“The new flights will provide additional domestic and international connections to our passengers travelling from Birmingham.”
The latest announcements come after the launch of Air India’s daily service to Delhi, a new operation to Madrid, Barcelona and Malaga, and news of other new routes on the way, including Vueling Airlines’ service to Barcelona and American Airlines’ service to New York.
The Dubai flight is a particular boost as it marks a return to first-class travel for many years from Birmingham after the last service was cut by American Airlines.
Paul Kehoe, chief executive, Birmingham Airport, added, “Turkish Airlines’ Birmingham operation has gone from strength to strength because it has listened to the market and given customers what they want.
“People know that by flying Turkish Airlines they will receive competitive fares, and onward connectivity to more routes globally than any other airline.”