A West Midlands security firm has brought 30 people back from unemployment on the back of revenues doubling.

Solihull-based Integrity Security Group has just taken on its 30th member of staff who was previously jobless, after embarking on a strategy to target the unemployed.

Tony Turner, who runs the firm alongside Will Adams, said the firm decided to change its recruitment policies to focus on people looking for jobs.

He said this approach has been fundamental in last year’s success, which saw the company acquire local rival Roscot Security and increase turnover from £1.1 million to £2.4 million.

He said: “Both myself and Will have been made redundant in the past so we know what it’s like to lose a job and the frustration of being unemployed. We know, from personal experience, if you give people an opportunity to prove themselves and offer them the best possible training, they can be a great asset to your business.”

Established in 2008, Integrity works for a range of clients across the Midlands, providing cleaning, facilities management and security services to local authorities, distribution companies, property groups, shopping centres and manufacturers.

The company, which employs 150 staff, has invested £100,000 in additional vehicles, a brand new website and an extension at its head office in Highland Road, Solihull.

Mr Adams added: “The acquisition of Roscot Security was a milestone in our expansion and this has helped us add significantly to our turnover and take on new contracts, especially in the Black Country.

“We are hoping to hit £2.8 million by the end of 2014 and this will undoubtedly mean taking on more people.”