Small businesses across the West Midlands can access a new £500m funding pot being launched by HSBC.
The move is part of a plan by the bank to allocate £6 billion of new lending across its network.
The launch coincides with a new report published today by the bank called 'Business of Growth' which claims 2014 will be a turning point for ambitious West Midlands businesses.
The report highlights the constant upwards revision of GDP growth over the last 12 months, the UK economy's outperformance of the Eurozone and a rise of business confidence as providing the perfect conditions for growth.
The bank said it had identified Britain's business growth potential for 2014 by incorporating analysis of 39 separate forecasts of GDP and investment, as well as the findings of four leading business barometers.
The report predicts an increase in fixed investment, such as machinery, premises and stock, of 7.1 per cent in 2014 compared with a pre-recession average annual investment growth of 3.6 per cent.
Amanda Murphy, head of business banking for HSBC, said: "Business growth will come from all of our regions and, by breaking down funds to a very local level, we are confident we can help make a real difference.
"We have put the funds into the hands of our local relationship managers to empower them to identify and work with ambitious companies in their area."
The bank said the report's findings were supported by its own experience of lending with new-term lending up 16 per cent year on year and the overall value of approved lending up by 37 per cent over the same period.
Roy Harris, regional commercial director for HSBC Midlands, added: "We have most definitely seen an improvement in business confidence in the West Midlands in recent months.
"Our lending to businesses is growing, lending values have increased and growth planning discussions are on the up.
"Importantly, the quality of lending proposals we're receiving demonstrates that businesses are forward thinking and looking to position themselves to seize opportunities and achieve meaningful business growth."