One of Birmingham’s biggest housing associations has appointed a business development director.
The new role at Midland Heart has been filled by former PwC corporate finance director Joe Reeves, who joins in July. Mr Reeves, who has experience in the housing and care sectors, will be responsible for driving the organisation’s growth, including new products and services.
In his time at PwC, he has advised on housing private finance initiative schemes, supporting local authorities in accelerating housing investment against the backdrop of reforms to the Housing Revenue Account and finding new ways to deliver housing and care services.
Ruth Cooke, chief executive for Midland Heart, said: “The new role will add to the expertise of our team and drive our ambitions for growth, innovation and excellent services.”