The managing director of a creative consultancy has found 60,000 ways of saying "thank you" to a charity that helped his family through a time of tragedy.
Jason Manning is providing free design and marketing input for the Noah's Ark charity, which helps bereaved children and their families in Worcestershire and Herefordshire.
His creative consultancy b1 - which has recently moved into a £500,000 headquarters in Bromsgrove - is providing work valued at £60,000 for the organisation.
The project will include producing newsletters, brochures and the development of a marketing campaign to raise funds for the charity, based in Worcester, which helps young people throughout the two counties.
Mr Manning , aged 40, became aware of Noah's Ark seven years ago after the death his wife Jayne following a brain stem tumour.
The charity played a crucial role helping him and son James, now aged nine, to come to terms with the loss.
Mr Manning said: "We were watching 'Children in Need' on the television and there was an item about Noah's Ark so we got in touch. They helped both of us to get through a very difficult time and I shall always be grateful for what they did for us.
"Many children find themselves facing up to bereavement and having a charity that can help them and their families to rebuild their lives and learn to smile again and look forward to the future is so important."