One in three aspiring West Midlands entrepreneurs will launch their business in the next three years, according to new research.
According to a national survey by IT service Extrasys, almost a third of adults in the West Midlands are interested in running their own firm and 30 per cent of these plan to start up their business in the next 36 months.
Twelve per cent of the group plan to strike out on their own in the next six months.
For those reluctant to become business owners, the main barriers were a lack of start-up funds (37 per cent) and concerns about financial risk (36 per cent). Another 26 per cent noted a preference for the security of their current employment.
But the West Midlands is amongst the least likely in the UK to cite fear of failure as a reason for waiting to start a business - just 11 per cent.
Simon Arbuthnot, general manager of Extrasys, said: "In recent years, technology has removed many of the barriers for getting a business off the ground.
"A PC, standard software and a broadband connection are often all that are needed to manage business plans, accounts, and other aspects of the company.
"Many budding entrepreneurs are clearly keen to put their ideas into action.
"However, it's clear that more must be done to tackle some of the other perceived barriers, such as providing better access to capital and advice."
The YouGov survey of 2060 adults also revealed that business reality TV programmes have played a part in fuelling entrepreneurial appetite.