More than £16,000 in European funding is available for low-carbon entrepreneurs in a programme run by Birmingham Science Park.
The cash will be awarded to businesses that take part in the Venture Support Programme 2012, designed to turn low-carbon ideas into a commercial success.
The initiative is part of the European Climate KIC (Knowledge Innovation Community) and is open to start-ups, as well as established companies.
Successful applicants will receive business coaching and an office at the science park with the overall winners receiving the money to launch a green product to market.
Simon Jenner, head of incubation at Birmingham Science Park, said: “National and international low-carbon targets involve challenges, but also tremendous opportunities for the many talented entrepreneurs in our region.
“We already have a rapidly expanding community of enterprising people at the Science Park who benefit from exchanging ideas and working together.
“This pilot programme is designed to create more diversification into the low-carbon sector, which is a sector set to grow and create significant wealth and jobs for the region.
“We are excited to be part of that and I encourage anyone with a suitable idea to contact us and apply.”