Discount retailer Aldi is making second bid to open a new store on the edge of Birmingham, four months after a previous planning application fell flat.
The German food store has revised its designs for a shop off Queslett Road in Great Barr, next to a major Asda supermarket.
A previous application for the site on Old Horns Crescent was withdrawn by the company after a planning report condemned it as poorly designed, saying it could cause major traffic problems and would be built on valuable green space.
Undeterred, Aldi has submitted a fresh planning application which it claims deals with many of the objections from the council’s planning department.
• A new, banked landscaped area, complete with a row of trees, on the Queslett Road side to soften the design
• Improvements to the Queslett Nature Reserve next door, including paths, bat boxes, benches and bins
• Redesign of car park and better pedestrian access from Queslett Road and Old Horns Crescent
• A pledge to replace lost trees
The planning application also points out the majority of the site is not green space or part of the Site of Importance for Nature Conservation but the former site of a depot linked to the gravel quarry.
Stoas Architects, in a statement linked to the fresh planning application, said: “There have been changes made to the design and landscaping within the scheme that seek to address the concerns raised by the city council in respect of the previous application.
“In particular, the scheme now provides a substantial landscaped area onto the Queslett Road frontage, the effect of which will be to soften the visual impact of the store development, as well as providing enhanced mitigation for loss of trees within the site.
“We feel the proposals represent a well-thought-out and sensitive response within the constraints of the site. The Aldi, ‘deep discount’ retail store provides an amenity to the local area, which is currently lacking, along with the creation of local jobs both now and at a later date.”
It has previously been announced that the store would create 40 full- and part-time jobs.
German supermarket Aldi opened its first UK store in Ward End, Birmingham in April 1990.