Around 150 new jobs will be created in sales and construction when Birmingham housebuilder David Wilson Homes Mercia unveils a new site in Harborne.

The firm, based in Solihull, will soon start work on the Lordswood Gardens development in Harborne supplying 90 new homes with the prospect of scores of jobs for local people.

The housebuilder predominately employs local sub-contractors and tradesmen – so local businesses and people will benefit directly from the new opportunities

John Fitzgerald, managing director at David Wilson Homes Mercia, said: “The Prime Minister has said that one of the best ways to boost economic growth and get people working is through building more homes.

“The plans we have announced show exactly how that theory works in practice.  We expect to launch the site in Harborne in 2014. In total this will provide 90 desperately needed new homes for local people at a time when there is a chronic shortage of housing.

“In addition to the local construction jobs underpinned in building the new homes, the local people who move into the new housing will also spend their wages locally. This translates into a significant boost for local retailers at a time when concerns remain about the national financial picture. It’s exactly what this area needs.”

Mr Fitzgerald added that the announcement of the new jobs wasn’t the sole item of good news for Birmingham. He said: “The continuation of Help to Buy Equity mortgages, mean purchasers can get on the ladder with just a five per cent deposit, a 20 per cent equity loan, and a 75 per cent mortgage.”

The company plans to develop a total of six sites across the West Midlands this year.