Creative communications agency RBH has been appointed by Sutton Coldfield-based entrepreneur Angela Yip as PR agency for her company Yipsy Macarons.

RBH will be responsible for both business-to-consumer and business-to-business public relations.

The Meriden-based agency said its primary focus would be on raising awareness of Yipsy Macarons to attract new corporate and wedding customers and building on its client list which includes companies such as Apple, Malmaison and Pandora.

Debra Hepburn, managing director of RBH, said: "Angela has shown real passion and commitment to getting Yipsy Macarons up and running, making sacrifices to follow her dream and perfect her product offering.

"We can't wait to spread the word, to help her build on her strong customer base and explore new opportunities to take the business forward."

Ms Yip added: "RBH started as a customer with me providing macarons for their client meetings, very quickly their experience and enthusiasm shone through and I realised that they are the ideal partner to help me raise awareness of Yipsy and reach new audiences.