Work is officially underway at Providence Place to construct a new head office for local building society the West Brom.
It was celebrated with a traditional sod-cutting ceremony attended by the society’s chief executive Jonathan Westhoff, Sandwell Council deputy leader and cabinet member for town and neighbourhood services, Mahboob Hussain, and Adrian Kenny, contracts manager for Thomas Vale Construction, the project’s main contractor.
Together they turned the first turf on the development site in West Bromwich town centre, close to the flagship New Square shopping precinct.
The 70,000 sq ft building is due for completion in spring 2015 and will accommodate up to 700 staff.
Mr Westhoff said: “It is tremendously exciting to see all the plans for this project come to fruition and work finally commence on our new premises in the town that has been the society’s home since its foundation in 1849.
“With a first class design and development team in place, and the continued support of Sandwell Council, we can look forward to delivering high quality workspace for our colleagues which is befitting of our position as the region’s largest independent building society.”
Coun Hussain added: “This is another exciting development which will play a huge part in the regeneration of West Bromwich town area and we were delighted that the West Brom decided to stay in the town. The construction of this landmark building will make the town a very viable area.”