A record number of private and public sector partners from across the Birmingham area have joined forces to take part in global property and real estate show MIPIM.
Eleven new partners have joined the delegation for the event in Cannes which runs from March 15 to 18.
The addition takes the delegation to 38 partners, with 20 events planned during the show.
The stand showcased projects in and around Birmingham welcomed record investor attendance in 2015, attracting more than 350 delegates from 30 countries and hosting 11 events.
Major media announcements included the unveiling of the Birmingham Smithfield quarter and the city's housing prospectus, while the #MIPIMBrum hashtag reached nearly 740,000 Twitter users.
Coun John Clancy, leader of Birmingham City Council, will be attending MIPIM alongside representatives from the Black Country Local Enterprise Partnership, Solihull Metropolitan Borough Council and the Greater Birmingham & Solihull LEP.
Coun Clancy said: "It is crucial for us to promote greater Birmingham to MIPIM's international delegates, who have the ability to kick-start major regeneration schemes across the region.
"By working in partnership with the private sector, we can ramp up economic resurgence and ensure its potential is fully realised.
"With so many sites to showcase, led by major schemes including our HS2 stations and enterprise zones, I'm sure that greater Birmingham will once again be catching the attention of the global investment community."
Key schemes to be showcased during MIPIM will range from mixed-use developments such as Paradise, Birmingham Smithfield and Arena Central, to the enterprise zones in the Black Country and Birmingham city centre.
Transport infrastructure, including Birmingham Airport and the opportunities surrounding the region's two HS2 stations in Curzon Street and UK Central in Solihull, will also be presented to the thousands of investors attending the event.
Coun Ian Courts, deputy leader of Solihull Metropolitan Borough Council, said: "MIPIM enables us to showcase one of the country's most compelling inward investment locations to a global audience.
"UK Central is directly accessible from London and home to major economic assets including Birmingham Airport, the National Exhibition Centre, a planned High Speed Rail Interchange, Jaguar Land Rover and several world class business parks."