Birmingham's reputation as a hotbed for the digital, tech and creative industries has gathered plenty of pace over recent years.
Buildings such as the Custard Factory and Birmingham Science Park Aston have provided affordable office units for start-ups and micro businesses to get their ideas off the ground, helped by a variety of support and funding programmes.
Here is a look at the some the tech businesses making a name for themselves in Birmingham:
Adaptable specialises in bespoke digital products, web design and brand development and seeks to combine digital skills with creative thinking. Its roster of clients is international with customers in the US and Germany.
Droplet is a mobile app which allows customers to load money onto their phones and send payments for goods and services free. The company is working with 300 retailers here and in London and a recent deal with Chiltern Railways allows travellers to make on-train purchases through the app.
HTF-Media creates videos aimed at connecting clients with target customers and audiences. The marketing and digital content company films as much footage in one day as possible which is then packaged and re-packaged to sell across a number of platforms and into different target audiences.
One Result is a creative digital agency which makes web and mobile products for clients. It has built products for companies such as Voxpopme, which enables brands like New Look, Manchester City and EE to get customer feedback, and Staysafe, a personal safety app for lone workers.
Orb aims to find the right ingredients for a company's brand by figuring out what makes it different from its competitors and then bring that to life. It strives to tell a company's story through words and images so the brand becomes more meaningful, relevant and memorable.
Ricemedia is a web design, SEO and app company which builds websites based on intuitive web design and user experience planning. It also creates apps, including TAGGR, which lets users save on their smartphones by watching the price of products and informing them if it changes. Clients include Paul McKenna and Superdry.
Shed Brand Innovation
Shed Brand Innovation works across brand innovation from digital to product and packaging. Clients include Coca-Cola, Santa Fe Natural Tobacco and the Cayman Islands Film Festival and it specialises in bringing new brands or products to market. Co-founder Angelique Green opened Starbucks outlets in 32 countries growing the number of branches from 400 to 11,000.
Soshi Games makes music-themed online and mobile games which strive to raise new revenue for bands and the music industry and help new artists be discovered. Working with clients such as Universal Music, Global Talent and The Isle Of Wight Festival, the company aids the music industry to navigate the new digital landscape through the power of games. It secured £285,000 in crowdfunding in February.
Whisk is a digital shopping list application, launched by former BBC Apprentice finalist Nick Holzherr, which allows users to add any recipe they find online to a single shopping list and then purchase the ingredients from an online supermarket. The concept won £170,000 investment from a consortium in 2012.
Yamination is an innovative animation studio specialising in stop-motion/frame animation and additional aspects of production. Founded in 2009 by Black Country-born Drew Roper, the studio takes its name from 'yam yam', a moniker often given to people born and bred in the Black Country.