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Planners poised to back Sutton Conservative Club demolition

Gracewell Healthcare hopes to build second care home in Birmingham as Conservative club looks to downsize

Sutton Coldfield town centre
Sutton Coldfield town centre

A project to build a new 65-bedroom care home and sports club pavilion in Sutton Coldfield is set to approved by city planning chiefs this week.

Watford-based Gracewell Healthcare is proposing to demolish Sutton Coldfield Conservative Club, in Jockey Road, and build the home along with a new pavilion to accommodate Boldmere Tennis Club and the Conservative club and relocate the bowling green.

The application will go before Birmingham City Council's planning committee on Thursday where officers have recommended that councillors approve the project subject to various conditions mainly related to the land around the site.

The Warrington office of architecture firm DWA and multi-national planning consultancy group WYG are working on the development.

A design statement from DWA said: "The current Conservative club is finding that, due to falling membership and decline in the use of the social club facilities, it is not viable in the long-term.

"For the last few years, the club has been looking for a development partner to put together a scheme that it can benefit from financially, to give it long-term stability.

"Rising maintenance, regulations and fuel bills, along with falling club membership, reducing income and hiring of the facilities, has started to effect the viability of the club.

"To remain on site alongside the sports facilities, the only option is to downsize to respond to the changing member requirements and ensure the club's longevity.

"Through the delivery of a new nursing home, the club will receive sufficient funding to provide a new, smaller clubhouse, with improved facilities for tennis and bowls to remain on site."

Gracewell Healthcare develops elderly care homes in the UK which are equally occupied by both private sector and publicly funded residents.

It is currently building a 70-bed care home on the site of the former Birmingham Central Synagogue in Edgbaston.

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